MARKETING MANAGEMENT STRATEGIESMark

MARKETING MANAGEMENT STRATEGIES
Marketing management is carrying out tasks to achieve
desired exchanges with target markets. What strategy
should guide these marketing efforts?
There are five competing concepts under which organiza­
tions conduct their marketing activity: the production, prod­
uct, selling, marketing, and societal marketing concepts.

Результаты (английский) 3:

营销管理策略营销管理是落实任务的实现与目标市场的期望的交流。什么样的策略应该引导这些营销努力？有五种不同的概念下，组织­并进行营销活动：生产，生产­产品，销售，营销，社会营销观念。